To be a dynamic business professional, working in challenging environments that will enable me to enhance
and utilize my skills and innate abilities efficiently, leading to self –development, and career progression,
whilst employing my capabilities productively for my employer.
Always thrive to understand the challenges or specific needs of my clients and provides them with personalized solutions specially in the area of Digital Marketing.
> Led development of a social media campaign for a Hotel, which increased interaction on client’s profiles by 127-percent against prior month’s posts.
Writing and editing for digital communications have enabled me to connecting with target audience using relevant messages and convincing them to take their desired action.
> Wrote well-crafted copy for social media platforms and posted in different formats
> Planned and wrote for business web site on a customized WordPress theme, and updated the blog regularly with creative marketing content.
Build digital presence and optimized social media presence for maximum effect of new and existing brands in the digital landscape.
> Managed the company’s social media accounts, averaging a 43-percent follower growth across all platforms
> Developed Facebook campaign spanning 1 month, with fans participating in a social media contest and reposting campaign images for a chance to win. The campaign helped them to get a huge milestone.
Enthusiastically read available (free) analytical reports to find our right direction for marketing campaigns and create customized one for the stakeholders.
> Identified trends in visitors to company site and tailored marketing campaigns to focus on demographics which showed outsized interest.
> Created analytics reports highlighting the most important information from marketing research to present to clients.
> Optimized site to increase time-on-page by analyzing data reports on page performances
It's always challenging to resolute or justify the situation when disagreements arise between the creative direction and the client’s preferences and I did it successfully.
> Presented marketing pitches to clients and received feedback. Provided explanations for decisions when required and incorporated requested changes.
> Maintained positive morale on marketing team by forging personal bonds with staff and identifying signs of impending burnout or ongoing frustration to avoid errors before they occur.
Considering my educational background in HR and being a team leader in the workplace, always been enthusiast about human resources of the organization.
> Was involved in recruitment process of different teams of the organization and trained the fresh marketing champs.
> Delegated responsibilities to team members while clearly communicating what is expected of them to maintain synergy throughout the project as part of orientation.
> Actively overseen the administrative activities in my last workplace
Created Marketing plan for hotel and promotional campaigns for different brands
Created business proposals and maintained relationship with clients
Business reports and contents (social media and website) writing
Created contents and maintained social media accounts for the clients.
Conducted marketing research and data analysis: Focus Group Study and Mystery Shopping
Worked closely with UI/UX designer to design marketing materials such as brochures and
adverts, Facebook post and other creative tasks
Learned to effectively communicate and coordinate with various departments
Involved in all administrative duties and HR activities
Creating plans and promotional campaigns for digital media platforms for different brands.
Conceiving and assisting in implementation of concepts, guidelines and strategies in various creative
projects and oversee them to completion and report to Team Head
Writing well-crafted copy and editing for digital communications
Created Customer Care Bible for Support Team and trained them how to use it
Improving brand recognition by Gap Analysis and Positioning
Writing business reports and digging through trenches of business intelligence
Created new hire folders and orientation paperwork
Created and organize existing and new employee files
Learned creating reports from HR databases
Created innovative job vacancy advertisement
Conducted training needs analysis
Assisted performance review program
Facilitated safe workplace practice and procedures in accordance with the requirements of Health
and Safety legislation
Contributed in a creative approach to manage employee grievance
Learned to effectively communicate and coordinate with various departments
Learned the followings:
> Social Skills/Manner/Etiquettes in English
> Basic English sentence types
> Phrases and expressions in different interactions and locations
> English Dialogues in Hotel and Tourism Management
> Telephonic phrases in English
> Essential notes and message technique in English
Learned the followings:
> Digital Media Basics
> Website optimization as a marketer
> Search Engine Optimization
> Social Media Marketing
> Email Marketing
> Google Analytics and webmaster
> Google Adwords and Display Ads
> YouTube Marketing
> Mobile Marketing
> Content Marketing
United International University
Studies: Human Resource Management
CGPA: 3.67
United International University
Major in Human Resource Management Minor in Marketing
CGPA: 3.82
Al Haj Nur Mia Degree College (Comilla Board)
Business Studies
5.00
Hingula Hasania High School (Comilla Board)
Business Studies
5.00